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NCsoft: Shanda Partnership in China

Posted Nov 08, 2007 by Keith Cross

NCsoft: Shanda Partnership in China

CNNMoney.com is reporting that NCsoft has reached a deal with Shanda Interactive Entertainment Ltd. that will see Shanda acquire the license for Aion and will also see the company become a "strategic investor" of NCsoft China.

SHANGHAI, China, Nov. 6 /Xinhua-PRNewswire/ -- NCsoft Corporation (KSE: 036570.KS), or NCsoft, a leading Korean online game developer and publisher, and Shanda Interactive Entertainment Limited , or Shanda, a leading interactive entertainment media company in China, today announced an agreement pursuant to which Shanda has obtained an exclusive license to operate NCsoft's highly-anticipated 3D MMORPG AION: The Tower of Eternity ("AION") in mainland China. The closed beta testing for AION began on October 27th, 2007 in Korea, and closed beta testing in China is expected to commence in the second half of 2008.

AION is a multi-faceted story set within a mythical world, involving the oppositional Angelic and Demonic races and the growing common threat posed by the emerging Draconic race. In the AION universe, the actions of individual characters shape and advance the game's storylines with the potential to alter the dynamics of the game's environment as well as character alliances.

Read the whole story here.

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