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Massey: Stop The Hype Train

Posted Sep 24, 2009 by Dana Massey

Massey: Stop The Hype Train

MMOs announce too early and it's become a problem. In this week's column, Dana Massey looks at the harm that comes from this and makes an argument that MMOs should only be announced about a year before launch.

Dana Massey

MMOs on the other hand take years. Sometimes they’re announced out of necessity (hiring), sometimes it’s financial (stock prices) and sometimes it’s just bad planning.

While this isn’t something someone at an MMORPG coverage website should be saying: there is no good reason we should know so much about these games so early.

Want an example? Think about Star Wars: The Old Republic, then look at our forums. There are already entrenched opinions on what Bioware should or should not do. Some have decided it's a terrible idea destined to fail, some think it's going to be the ultimate savior of the genre and may even topple World of Warcraft. Both opinions are equally hysterical at this stage. Aside from a limited demo and some info they’ve doled out online, information remains limited. Anyone here played it? I thought not.

Read it all here.

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