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ESRB to Begin Labeling Games with In-Game Monetization + Provide Parent Information

Suzie Ford Updated: Posted:
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The ESRB is going to start labeling physical editions of games to include information about any ability for the user to spend real world currency. This will apply to loot boxes, subscriptions, skins, season passes, DLC, soundtrack purchases or even the ability to disable in-game ads. In addition, the ESRB will be launching a new site to better inform parents about loot boxes and other monetization options their children might face.

ESRB president Patricia Vance said:

Parents need simple information. We can't overwhelm them with a lot of detail. We need to be clear, concise, and make it easy for them. We have not found that parents are differentiating between a lot of these different mechanics. They just know there might be something in the game they can spend money on.

To better assist parent, the new site, ParentalTools.org, will provide step-by-step instructions about setting parental controls, setting how much a child can spend and so forth.

You can read more about the roundtable discussion over at GamesIndustry.biz.


Suzie Ford

Suzie is the former Associate Editor and News Manager at MMORPG.com. Follow her on Twitter @MMORPGMom