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Massive Russian and Brazilian Monthly Price Spike Reported

Posted by Suzie Ford on Jul 24, 2017  | Comments

Massive Russian and Brazilian Monthly Price Spike Reported -

According to a post on the Final Fantasy XIV forum, Brazilian and Russian players have had a massive monthly price increase on Steam. One poster has discovered that monthly sub fees have gone from about $9 per month to $13.40 per month. Meanwhile, Russian players have seen a price increase from about $5 per month to $15 per month. According to Square Enix customer support, this was done to "bring prices using these currencies in-line with the global pricing structure".

Players are also reporting to the same percent increases on the MogStation itself. Items here include emotes, dyes, etc.

Seventy-seven pages of responses indicate the level of unhappiness from the player base. Many cite the fact that the price change was never announced, nor is it published on the FFXIV EU site.

The official response can be found here.

Greetings, everyone!

First, I would like to thank you all for your patience while I got information that could be provided to you. I understand this is an important concern for many of you, and had hoped I would be able to get back to you yesterday, so you would not have to go so long without an update. I would also like to thank you for keeping the thread civil and informative for each other. While there are certainly different perspectives, your tone with each other has been respectful, which allows this discussion to continue.

As you have pointed out, we recently made adjustments to how prices in Brazilian Real and Russian Rubles are calculated for Steam users. These changes were made to bring prices using these currencies in-line with the global pricing structure based on current exchange rates. In addition, these adjustments mean that prices now accurately reflect the pricing provided on our other official channels and currencies.

Thank you again for your understanding and patience while I worked to get this information for you. If people are finding additional pricing discrepancies outside of what was mentioned, please let me know, so they can be looked into.

LGM Enkrateia

You can check up on the discussion on the Final Fantasy XIV forum.

Have you noticed a price increase in your region? Let us know!

Thanks for the tip, Coolit!

Suzie Ford / Suzie is the Associate Editor and News Manager at Follow her on Twitter @MMORPGMom
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