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Daybreak Games | Official Site
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Sony Online Entertainment Exchange

Posted by Jon Wood on Aug 24, 2005  | Comments

Sony Online Entertainment Exchange - MMORPG.com

Like it or not, it looks like the exchange of real-life money for in-game products is here to stay. Sony Online Entertainment announced that it's "Exchange", which has only been active since July 15th (a little over a month) has already taken in about $180,000 USD. The "Exchange" service alows SOE subscribers to "buy and sell the rights to use characters, items and coin through a secure, official online auction site."

Currently, use of the service is limited to EverQuest II and even then is only available on two of the game's servers. Both The Bazaar and Shadowhaven provide the service.

The following is some data that we’ve collected from Station Exchange activities after its first month.

  • In the first month, over 45,000 characters have been active on the two Station Exchange EverQuest II servers
  • Station Exchange participants have spent almost $180,000 in auctions in the first 30 days
    • Nearly $80,000 in characters, almost $10,000 in items and close to $90,000 in coin.
  • On the average for the first month, those players actively participating in Station Exchange are spending over $70 per person
  • Over half the items listed end up selling
  • The recent average value of 1 platinum piece is above $8
  • Almost 60% of all items for sale list for $20 or less
  • Over 50% of purchasers are buying their virtual goods as an instant purchase vs. a timed auction.
  • Characters and items are more likely to be impulse purchases, while players tend to be more conservative with coin
  • The highest price character (Iksar Lvl 50 Fury/ level 50 Sage) sold to date went for $2,000, which is currently the dollar cap on Station Exchange
  • Average character price is $185, with the median being $130
[ expand press release ]

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