Dark or Light

Latest Articles

Content Design

Another look behind the MMO curtain. This week, Sanya shows us some quest design.

Make The Journey Fun

MMOs are all about the end-game and people forget to enjoy themselves on the way. Why is this acceptable? Dana Massey asks why not make the journey fun too?

E3, All Grown Up

This week, Jess Lebow tells some tales of E3s past, on the eve of the big event.

Is RMT Inevitable?

Most free to play MMOs are supported through microtransactions. This week, Aihoshi looks at the future of real money transactions in MMOs.

Take This Column To NPC X

Low level quest design and how it really works is the subject of this MMO Underbelly.

Throw Out The Rulebook

Malcolm Gladwell recently argued that the only way to beat a stronger competitor is to try something totally new. This week, Massey applies that to MMOs.

Good Teeth & Korean Storytelling

During the development of Guild Wars, Lebow recounts this tale of an odd encounter.

Doesn't Community Matter?

Richard counters the argument that F2P MMOs intentionally hold back their non-paying players.

Inside The Pit

Customer Service is the true underbelly of MMOs. This week, Sanya Weathers explores it.

Well Animated MMOs

MMO animation has not advanced since EverQuest. This week, Massey wonders why not?

Got Game... Demo?

Insider story of one high stakes demo trip. Lebow recounts his experiences during a whirlwind press tour through Manhattan.

Out of Site, Out of Mind II

Aihoshi talks to two F2P industry leaders about where these games fit within the mandate of most outlets.

Tech Talk With Andrew

Each Friday, the former Director of Community Relations for Mythic Entertainment pens this column that focuses on some under-served MMO story. In this installment, she tells relays a conversation with server guy Andrew Mann talking about some of the issues behind the technology of MMOs.

Wild West MMO

A game idea in this week's edition of "Dana Massey Asks Why Not?"

Design By Bug

A behind the scenes look at how most MMOs are really put together.