Blizzard has announced that sales of the World of Warcraft battle pet and plush toy, Mischief, in December 2016 resulted in $2.5M being raised for the Make-A-Wish charity. Mischief cost $10 with all proceeds going to Make-A-Wish. The plush toy ran $25 with $14 going to the children's charity.
Congratulations to the World of Warcraft community for its stellar contribution to Make-A-Wish.
Source: World of Warcraft community site