ToonTown Online has announced a deal with Digital Media Exchange that will see that game be launched in South East Asia:
Singapore, September 20, 2006 – Walt Disney Internet Group (WDIG) today announced that its critically acclaimed Disney's Toontown Online, hailed as the first downloadable massively multiplayer (MMP) 3D online game for kids and families, will be available to kids and families in South East Asia in early 2007.
Through a marketing and distribution services deal with Philippines-based company Digital Media Exchange, Disney’s Toontown Online will be distributed in The Philippines, Singapore, Malaysia and Vietnam in early 2007. The game will offer all of the same characters and unique game functionality as the popular U.S. version.
"Disney’s Toontown Online is a prime example of how we successfully combine new technologies with inspired storytelling to create unique, interactive entertainment experiences for kids and families worldwide,” said Duncan Orrell-Jones, senior vice president and managing director, Walt Disney Internet Group Asia Pacific. “WDIG has a significant, rapidly expanding mobile and online presence in the APAC region, and we're pleased to now work with Digital Media Exchange to bring this innovative, award winning game to families in South East Asia,” added Mr. Orrell-Jones.
Since it was first launched in the U.S. in June 2003, Toontown has become home to over 15 million unique Toons. Response to Toontown has been extremely strong and continues to gain marketplace momentum, attracting gamers of all ages and levels around the world.
The game has been recognized with numerous US industry awards, including:
Under the licensee agreement, Digital Media Exchange will be responsible for the development and operation of the Disney’s Toontown Online promotional site, customer database management, settlement, and customer support.
For more on ToonTown Online click here.