
NBC Universal's SyFy Network has teamed up with MMOG developer Trion World Network for a unique project involving a new TV show and MMOG that are set to "co-evolve" together. The project, which is currently known as "One Earth," will reflect developments in the game world within the TV series and vice-versa.
This deal was made possible through an investment from NBC Universal and GE Capital's "Peacock Equity Fund," which is a digital-media focused venture capital fund.
Find out more about the new project at the GEReports blog, which part one of a video series entitled "Gaming the System."