Todd Coleman, the Executive Producer of one of the shock hits of 2009, spoke to MMORPG.com at AGDC about Wizard 101 during the Austin Game Developer's Conference last week in Austin, TX.

Todd Coleman is the Executive Producer of Wizard 101 and we began with the choices made behind the game. Todd explained they wanted to do something different than the typical hardcore MMO despite much of the team having a background in Shadowbane. The group spent a summer researching MMOs, card games, spells, and wizards. The result of this research became Wizard 101. Wizard 101 is all about the fantasy of being a wizard and growing your powers, PvPing, and adventuring with your fellow spell casters. Even though the game is geared towards kids, Todd explained they have a large adult audience and that many hardcore MMO players enjoy Wizard 101 because it has a lot of depth for players.

Read it all here.