Module 1, a new teaser site for Neverwinter, has been released. Modules are what Wizards of the Coast calls new campaigns in the tabletop D&D universe. We are anticipating that this is a teaser for a forthcoming content patch for Neverwinter. Check out the site for yourself to see what we're talking about and then speculate away in the comments.
Devs have indicated that Modules are similar to Star Trek Online's 'seasons'.