Network Sites: FPSguru.com RTSguru.com UnboundGamer.com

Games:570  Guilds:2,964
Members:1,441,728  Online:0
Guests:0  Posts:4,582,099

Home Game List Features Forums News Videos Blogs Columns Reviews Photos Guilds Comics Search

Sony Online Entertainment | Official Site

| ESRB:T

Overview Features Forums Links News Ratings Reviews Screenshots Videos

PlanetSide News - Player Ad Campaign Is Success

Posted by Craig McGregor on Jan 07, 2005 | 5 comments in our forums

Recently a group of hard-core Planetside players decided to start up their own "guerilla" marketing campaign after they felt that SOE was not doing enough advertising for their favorite MMORPG/MMOFPS game. They created a nice movie highlighting the game and helped potential players obtain and install the free 7 day trial using a downloadable installer. It is rumored that this player driver campaign has led to thousands of new players in the game and made a noticeable difference.

Nice work guys!

5 comments in our forums

Read more Exclusive News...

skinnys writes:

all i have to say is... wow awsome job if it's true :) nice to see that people a willing to work for the game they love

New Post Quote

1/07/05 7:04:26 AM

XanderZane writes:

Yeah.. they did a really good job on the video. I'm sure SOE will steal it from them and run it on their website and on T.V. to get new subscribers. The game does look like it's improved, but it was still repetitive with very little rewards. I think that's the main reason most people left. No REAL reward for capturing bases and towers. My problem is, I couldn't sign into the game at all. It just sat there on the sign on screen. Couldn't get any help from SOE, so I quit and started playing CoH instead.

Xander

New Post Quote

1/07/05 7:49:45 AM

Mastik writes:

They did a good job on they video,

and i did notice a small increase in players (and more lag). Unfortunately it seems to have attracted players who are more interested in spamming the chat channels with insults, and other assorted garbage (which seems to be typical of many of todays "gamers")

New Post Quote

1/08/05 8:57:48 AM

Noldar writes:

The video actually got me to start playing again and I am enjoying my time back.

New Post Quote

1/12/05 5:14:22 PM

Cobra1107 writes:

They did a good job on they video, and i did notice a small increase in players (and more lag). Unfortunately it seems to have attracted players who are more interested in spamming the chat channels with insults, and other assorted garbage (which seems to be typical of many of todays "gamers")
---

Right, like that's not how Planetside already was.

Ah well, good job for the players who did this. That really is kickass.

New Post Quote

1/12/05 5:27:12 PM

Our Rating

8.2

User Rating: 8.0

Popular Features:

Player Perspectives : Content Locusts Killed My MMO Column added on Friday January 27

It used to be that hitting the level cap in an MMO was something that... Read More

Star Wars: The Old Republic : Good Cop, Bad Cop – SWTOR General Article added on Monday January 30

There is no question that Star Wars: The Old Republic has stirred strong feelings on... Read More

General : The 2011 Player’s Choice Winners Award added on Thursday January 19

A couple of weeks ago, we asked you, our valuable readers, to vote for those... Read More

The Secret World : Deck Templates Dev Journal added on Thursday February 09

The Secret World is going to feature one of the most complex abilities systems in... Read More

The WoW Factor : What is a “WoW Killer?” Column added on Monday January 16

Everyone is always looking for that game that will be a "WoW Killer" but what... Read More

More Features

Player Ad Campaign Is Success

Search Gamelist

- Page Created in 0.281 seconds -