Sanrio Digital has announced an event in the Hello Kitty Online beta where players are tasked with building New York, an area that they say will be in the next phase of the game.

Sanrio Digital is proud to announce Hello Kitty Online's largest in-game event yet: the building of New York City! Starting October 17, 2008, players of the Hello Kitty Online Founders' Beta will be able to participate in a series of quests to collect and organize materials for the building of New York, a new area that will appear in the next phase of the game.

Players who successfully complete all the required quests will have the names of their character permanently recorded on virtual commemorative plaques located throughout the new area (the plaques will appear in future versions of the game's North American edition). It’s a unique opportunity to leave your mark on Hello Kitty Online!

That is just one example of Hello Kitty Online's commitment to players who participate in the Founders’ Beta. Founders also enjoy permanent rewards and status, and will retain much of their characters' progress into the launch version of Hello Kitty Online.

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