If you intend to play this game to participate in faction warfare, I think you will be majorly disappointed.  The problem is there is a major flaw in it, there is nothing to prevent one faction(faction is really a guild) from controlling all the areas and I predicate that will eventually happen on all the servers.

Currently no one even bothers any more on our server to challenge the top faction and they continue to add more areas every week.  

It is a pretty good game, but since the end game is faction warfare it does not make too much sense to get to the end game at present.

Just like EvE's 0.0 eventually got controlled by one corp?

I dont think so.