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World of Warcraft Forum » General Discussion » After Marvel and StarWars could Disney eventually buy Blizzard . ?

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54 posts found
  ShakyMo

Apprentice Member

Joined: 11/21/11
Posts: 7246

11/04/12 3:59:40 PM#41
Sony to psygnosis
Ea to bullfrog
Microsoft to lionhead
  syntax42

Elite Member

Joined: 3/30/07
Posts: 984

11/04/12 4:08:42 PM#42

The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.

 

The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.

  aesperus

Elite Member

Joined: 1/04/05
Posts: 4513

11/04/12 4:20:37 PM#43
Originally posted by syntax42

The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.

 

The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.

This ^

There is currently no reason for Disney to buy a company like Blizzard atm. They aren't in direct company with Blizzard, and in most cases they operate in very different markets. Absorbing a company like Blizzard would severely increase Disney's expenses, without giving them much in return. Not a smart business decision in all honesty.

ILM was the smarter choice, because star wars is still a popular IP, it did company with Disney on multiple levels (especially in regards to the films / shows / and fx work), and by absorbing them Disney got not only a great IP, but also a great infrastructure, talent pool, and pipeline to use for other projects should they choose to.

  Xiaoki

Hard Core Member

Joined: 3/07/04
Posts: 2376

11/05/12 1:32:49 PM#44


Originally posted by syntax42
The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.

 

The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.



The why did Disney buy Lucas Film? You know, the event that started this debate?

  RefMinor

Novice Member

Joined: 7/16/11
Posts: 3539

Hipster

11/05/12 1:47:20 PM#45
Originally posted by syntax42

The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.

 

The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.

True, evidence shows the majority of mergers show a loss of overall value, yet CEOs are incentivised to complete them and they play well to the egos at the top, and so they happen regardless.

  deakon

Advanced Member

Joined: 3/07/11
Posts: 588

11/05/12 1:58:11 PM#46

I dont think they would want to tbh, they didnt buy marvel and lucas on the streangth of their games, they got them because of their movie success, Marvel is a very strong brand with many possible movies that could come out of it (and will if they remain as succesfull as they have been so far), Lucas not only has one of the most succesfull film franchises ever it has 2 (indianna jones), and then you have to consider all the merch that both marvel and lucas shift

 

Blizzard isnt even close to the same league tbh unless disney are thinking about making some serious moves into the gaming world, which I doubt considering they have said they will just outsource for gaming when asked about star wars games

  deakon

Advanced Member

Joined: 3/07/11
Posts: 588

11/05/12 2:00:24 PM#47
Originally posted by Xiaoki

 


Originally posted by syntax42
The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.

 

 

The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.



The why did Disney buy Lucas Film? You know, the event that started this debate?

 

Because lucas and marvel are merchandise kings, there are far more kids with spiderman/star wars bed clothes, lunchboxes, toys etc than there are with warcraft/starcraft/diablo fluff

  Xiaoki

Hard Core Member

Joined: 3/07/04
Posts: 2376

11/05/12 2:54:05 PM#48


Originally posted by deakon

Originally posted by Xiaoki  

Originally posted by syntax42 The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.     The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.
The why did Disney buy Lucas Film? You know, the event that started this debate?  
Because lucas and marvel are merchandise kings, there are far more kids with spiderman/star wars bed clothes, lunchboxes, toys etc than there are with warcraft/starcraft/diablo fluff


Uh, yes, Im quite aware of that. Read the post I responded to.

  deakon

Advanced Member

Joined: 3/07/11
Posts: 588

11/05/12 3:06:25 PM#49
Originally posted by Xiaoki

 


Originally posted by deakon

Originally posted by Xiaoki  

Originally posted by syntax42 The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.     The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.
The why did Disney buy Lucas Film? You know, the event that started this debate?  
Because lucas and marvel are merchandise kings, there are far more kids with spiderman/star wars bed clothes, lunchboxes, toys etc than there are with warcraft/starcraft/diablo fluff

Uh, yes, Im quite aware of that. Read the post I responded to.

 

You asked why they did it, the answer is that lucas has a lot more avenues of income with very little overhead as most of the money comes from licensing rather than making the stuff themselves, the only real part theyre taking on themselves is the movie making which is already within their area of expertise

  Beatnik59

Advanced Member

Joined: 11/23/05
Posts: 2061

"Playing things I shouldn''t be playing since 1977."

11/05/12 3:14:52 PM#50

Blizzard is currently owned by Vivendi Universal: a global entertainment conglomerate that is an even bigger player in mass media than Disney.

Vivendi Universal and Disney are, quite frankly, too small to buy each other's assets and too big to be bought.  What might be possible is a merger between them, which might actually be a smart move given the nature of the mass media industry.

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  Xiaoki

Hard Core Member

Joined: 3/07/04
Posts: 2376

11/06/12 6:01:03 AM#51


Originally posted by deakon

Originally posted by Xiaoki  

Originally posted by deakon

Originally posted by Xiaoki  

Originally posted by syntax42 The bigger a company is, the more percentage of its budget is used for maintaining its size.  Administrative, legal, HR, and accounting must be able to handle the larger size of the company, and the complexities mergers bring.  Could Disney buy Blizzad?  Yes.  Would it make a more profitable Disney in the long run?  Probably not.     The goal of a merger is to buy a company that is underperforming or needs a lot of cash to kick of its next big profitable product.  Buying a company just to make yours larger doesn't make a lot of sense and rarely improves profit ratios.
The why did Disney buy Lucas Film? You know, the event that started this debate?  
Because lucas and marvel are merchandise kings, there are far more kids with spiderman/star wars bed clothes, lunchboxes, toys etc than there are with warcraft/starcraft/diablo fluff
Uh, yes, Im quite aware of that. Read the post I responded to.  
You asked why they did it, the answer is that lucas has a lot more avenues of income with very little overhead as most of the money comes from licensing rather than making the stuff themselves, the only real part theyre taking on themselves is the movie making which is already within their area of expertise


Is the post by syntax42 invisible to you or something? Do you have him blocked?


I know what I said and it was in response to another post. Posts do not exist in a vacuum.

  User Deleted
11/07/12 5:37:37 AM#52


Originally posted by Crazy_Stick
Blizzard doesn't fit Disney's aquisition profile. When you look at what they go after, it's usually some IP like Lucas Films that they can market on multiple fronts from movies and TV, books, toys, and games. Blizzard has some footprint outside the PC game world but not enough of one to fit Disney's desires. 


Most accurate post.

I could see WOW itself becoming more Disney-like, and the developers certainly have tried to steer that way since original release, but...Blizzard itself doesn't offer much of anything, especially for a supergiant like Disney.

  Nadia

Elite Member

Joined: 7/26/03
Posts: 10812

11/07/12 6:26:09 AM#53
Originally posted by Beatnik59

Blizzard is currently owned by Vivendi Universal: a global entertainment conglomerate that is an even bigger player in mass media than Disney.

Vivendi Universal and Disney are, quite frankly, too small to buy each other's assets and too big to be bought.  What might be possible is a merger between them, which might actually be a smart move given the nature of the mass media industry.

dont know where you get that idea

 

Vivendi tried to sell Blizzard to Disney this past summer (as I previously posted)

http://www.vg247.com/2012/07/13/report-vivendi-may-have-sell-activision-shares-on-the-open-market/

 

  Xiaoki

Hard Core Member

Joined: 3/07/04
Posts: 2376

11/07/12 1:09:29 PM#54


Originally posted by Nadia

Originally posted by Beatnik59 Blizzard is currently owned by Vivendi Universal: a global entertainment conglomerate that is an even bigger player in mass media than Disney. Vivendi Universal and Disney are, quite frankly, too small to buy each other's assets and too big to be bought.  What might be possible is a merger between them, which might actually be a smart move given the nature of the mass media industry.
dont know where you get that idea

 

Vivendi tried to sell Blizzard to Disney this past summer (as I previously posted)

http://www.vg247.com/2012/07/13/report-vivendi-may-have-sell-activision-shares-on-the-open-market/

 



What you said is not entirely true.


Vivendi talked to Disney to sell Activision Blizzard which is the holding company that owns Blizzard.


Activision Blizzard is a merger of Activision and Vivendi Games(which owned Blizzard) and includes a lot more video game developers than just Activision and Blizzard.

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