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World of Warcraft Forum » General Discussion raquo; Congratulations Blizzard

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27 posts found
  derpmeister

Apprentice Member

Joined: 2/13/12
Posts: 4

2/13/12 6:38:12 AM#21
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Valua

http://www.alwaysdragoons.com/t8218-wow-loses-another-100000-subscribers

 

4.5 billion expected revenue, not bad.

 

Making billions in a genre where most struggle to make millions, if that.

 

Credit is given to where credit is due.

 

Congratulations Blizzard.

{mod dit}

{mod edit} His point is not a bad one: Blizzard is still making a great deal of money, despite it's heavy losses from the year in total.  I would like to see you form some kind of a point from your original post so i can better understand your rantings.  i await with bated breath.  

 

edit:  time for some sleep.  i'll check back on you tomorrow.

 

His points (whatever they were) wouldn't have been been bad if anything he said actually was true. As for the others who are currently debating fictional numbers... well, it's pointless.

To begin with, Blizzard didn't make $4.5 billion, neither did Activision Blizzard. That is their estimated outlook for 2012, they (Activision Blizzard) made $4,489 billion in 2011, down $314 million from 2010 ($4,803 billion).

Now, you can find Activision Blizzard financial earnings here however since i'm such a nice guy (Yes, I can be nice) I will quote them here.

Edit: Just copying this simple sheet and not making it fucking up the forum layout was harder than it should be, anyway:

  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total Amount % of Total
Segment net revenues:        
Activision(i) 2,828 59 2,769 62
Blizzard(ii) 1,243 26 1,656 37
Distribution(iii) 418 9 378 9
Operating segment total 4,489 94 4,803 108

 

There. As you can tell, Activision Blizzard made $4,489 billion in 2011 (Non-GAAP), down $314 million since the year before. Now, Blizzard made $1,243 billion in 2011 (Nowhere near the supposedly $4,5 billion) so how much of that comes from WoW?  Well..

 
  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total
Amount % of Total
GAAP Net Revenues by Segment/Platform Mix  
Activision and Blizzard:        
Online subscriptions* 1,357 26 1,230 28

 

* Revenue from online subscriptions consists of revenue from all World of Warcraft products, including subscriptions, boxed products, expansion packs, licensing royalties, and value-added services. It also includes revenues from Call of Duty Elite memberships.

 

It probably wouldn't be farfetched to assume that WoW stands for the majority of that revenue but it's still not "$4,5 billion". Anyway it's easier to just go to http://investor.activision.com/ and check their financial earnings than the half-assed attempt i made here.

Conclusion: Blizzard did not make $4,5 Billion in 2011. WoW did not generate $4,5 billion in net income in 2011. Subs are down, WoW is dying, the skies turns green, all is over and yada yada.

 

  Sovrath

Elite Member

Joined: 1/06/05
Posts: 12543

2/13/12 6:48:55 AM#22

4.3 Billion is great but that's revenue. What's the profit?

Revenue is all fine but it's profit that the stockholders (and company) are concerned about. Not that I'm saying they are going to be hurting but if after all their expenditures they only have 100k then that's bad.

  Skymourne

Elite Member

Joined: 6/12/11
Posts: 141

2/13/12 1:03:12 PM#23
Originally posted by derpmeister
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Valua

http://www.alwaysdragoons.com/t8218-wow-loses-another-100000-subscribers

 

4.5 billion expected revenue, not bad.

 

Making billions in a genre where most struggle to make millions, if that.

 

Credit is given to where credit is due.

 

Congratulations Blizzard.

{mod dit}

{mod edit} His point is not a bad one: Blizzard is still making a great deal of money, despite it's heavy losses from the year in total.  I would like to see you form some kind of a point from your original post so i can better understand your rantings.  i await with bated breath.  

 

edit:  time for some sleep.  i'll check back on you tomorrow.

 

His points (whatever they were) wouldn't have been been bad if anything he said actually was true. As for the others who are currently debating fictional numbers... well, it's pointless.

To begin with, Blizzard didn't make $4.5 billion, neither did Activision Blizzard. That is their estimated outlook for 2012, they (Activision Blizzard) made $4,489 billion in 2011, down $314 million from 2010 ($4,803 billion).

Now, you can find Activision Blizzard financial earnings here however since i'm such a nice guy (Yes, I can be nice) I will quote them here.

Edit: Just copying this simple sheet and not making it fucking up the forum layout was harder than it should be, anyway:

  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total Amount % of Total
Segment net revenues:        
Activision(i) 2,828 59 2,769 62
Blizzard(ii) 1,243 26 1,656 37
Distribution(iii) 418 9 378 9
Operating segment total 4,489 94 4,803 108

 

There. As you can tell, Activision Blizzard made $4,489 billion in 2011 (Non-GAAP), down $314 million since the year before. Now, Blizzard made $1,243 billion in 2011 (Nowhere near the supposedly $4,5 billion) so how much of that comes from WoW?  Well..

 
  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total
Amount % of Total
GAAP Net Revenues by Segment/Platform Mix  
Activision and Blizzard:        
Online subscriptions* 1,357 26 1,230 28

 

* Revenue from online subscriptions consists of revenue from all World of Warcraft products, including subscriptions, boxed products, expansion packs, licensing royalties, and value-added services. It also includes revenues from Call of Duty Elite memberships.

 

It probably wouldn't be farfetched to assume that WoW stands for the majority of that revenue but it's still not "$4,5 billion". Anyway it's easier to just go to http://investor.activision.com/ and check their financial earnings than the half-assed attempt i made here.

Conclusion: Blizzard did not make $4,5 Billion in 2011. WoW did not generate $4,5 billion in net income in 2011. Subs are down, WoW is dying, the skies turns green, all is over and yada yada.

 

Now that's more like it, and i tend to agree with you.  I may not be on the wow's dying train, but i'll never be on a wow train in the first place.  I've seen so many folks over the years calim that this cow is dying, yet it's still alive after relentless beatings.  I watch it in my peripheral vision, as if one day it will turn into a zombie and attack...

I'll believe it's "dead" when i read an article that they've turned the servers off.  I may not like it myself anymore, but they will still continue to milk something out of it for a while.

Thank you for responding.  I enjoyed your last post.

  Sukiyaki

Hard Core Member

Joined: 8/14/09
Posts: 699

2/13/12 1:30:04 PM#24

Funfact1: 4.5 Billion is the expected revenues of Activision Blizzard not just Blizzard

Funfact2: Activision Blizzard is publishing a whole pleteora of games, even more so than just Blizzard does.

Funfact3: Activision Blizzard is publishing a whole pleteora of games in several genres not just the MMO genre, going from FPS, RPG,  RTS, sports games, etc. So the tribute of 4.5 million does not go just to their MMOs aka WoW.

Funfact4: Unless Blizzard hypes and sells another expensive expansionpack then WoW hardly contributes about a 1/4 of that revenue. WoW does not even generate "billions" per year. The ongoing downhill trend just hit the treeshold where they are forced to sell expansion to get just over one.

Funfact5: Actually is pretty common to make "millions" in this "genre". Unless you consider in all the indy and noname developer in to make it easily "most". The next dozen of MMO publisher do so with ease. Even pure import cashshop game publisher manage that. The next two publisher behind Blizzard generate each almost and about half a Billion dollars per year from their MMOs.

 

So long - allways ready to shatter some dreams and delusions!

Dont take it personaly. The problem is when no one debunks eve the grave missinformation, whether intentional or not, people start to take it as reality. And this completely shifted perception of reality will become basis for any decission and argument without doubt its true. Just like the  100 Million US$ myth about Tabula Rasa.

Nielsen game ratings - Jan 2012 Top-Games: World of Warcraft played 2x more than LOL; WoW played 6 times more than Aion
X-Fire player stats - Jan 2012 Top-Games: League of Legends played 1.5x more than WoW; WoW played 15 times more than Aion
"X-fire, always turned out accurate","X-fire, just like real surveys","X-fire, reason to suspect bias? no!",

  m0lly

Hard Core Member

Joined: 3/28/08
Posts: 551

2/14/12 3:48:34 AM#25

milking cows is what lizzard does nicely and in fact i dont believe even a majority of those who took the annual pass was intrested by diablo3, more or less they just wanted flying my little pony to pimp their toon already massive mount collection ;)

  nariusseldon

Elite Member

Joined: 12/21/07
Posts: 5398

2/14/12 12:26:01 PM#26
Originally posted by roby55

Blizzard truly is a mamoth if that reports are true

'' more than1 million players took a ONE YEAR worth of Wow  in return for a free copy of Diablo 3''

So by giving a flying pony and diablo 3 for free they manage to manipulate more than 1 million players to pay 8 pounds a month every  month for One year .

No wonder Blizzard cant stop milking WOW numbers like that are insane for a very old game like wow to pull out numbers like that is amazing .  There really is no 'Wow killer' but blizzard themselves.

 

 

Manipulate? It is a free world.

I WANT the flying pony *and* Diablo 3 .. and a year to sub WOW is the right price. Any problem with that?

  fivoroth

Spotlight Poster

Joined: 11/10/06
Posts: 1430

2/14/12 12:44:37 PM#27
Originally posted by derpmeister
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Skymourne
Originally posted by derpmeister
Originally posted by Valua

http://www.alwaysdragoons.com/t8218-wow-loses-another-100000-subscribers

 

4.5 billion expected revenue, not bad.

 

Making billions in a genre where most struggle to make millions, if that.

 

Credit is given to where credit is due.

 

Congratulations Blizzard.

{mod dit}

{mod edit} His point is not a bad one: Blizzard is still making a great deal of money, despite it's heavy losses from the year in total.  I would like to see you form some kind of a point from your original post so i can better understand your rantings.  i await with bated breath.  

 

edit:  time for some sleep.  i'll check back on you tomorrow.

 

His points (whatever they were) wouldn't have been been bad if anything he said actually was true. As for the others who are currently debating fictional numbers... well, it's pointless.

To begin with, Blizzard didn't make $4.5 billion, neither did Activision Blizzard. That is their estimated outlook for 2012, they (Activision Blizzard) made $4,489 billion in 2011, down $314 million from 2010 ($4,803 billion).

Now, you can find Activision Blizzard financial earnings here however since i'm such a nice guy (Yes, I can be nice) I will quote them here.

Edit: Just copying this simple sheet and not making it fucking up the forum layout was harder than it should be, anyway:

  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total Amount % of Total
Segment net revenues:        
Activision(i) 2,828 59 2,769 62
Blizzard(ii) 1,243 26 1,656 37
Distribution(iii) 418 9 378 9
Operating segment total 4,489 94 4,803 108

 

There. As you can tell, Activision Blizzard made $4,489 billion in 2011 (Non-GAAP), down $314 million since the year before. Now, Blizzard made $1,243 billion in 2011 (Nowhere near the supposedly $4,5 billion) so how much of that comes from WoW?  Well..

 
  Year Ended
  December 31, 2011 December 31, 2010
  Amount % of Total
Amount % of Total
GAAP Net Revenues by Segment/Platform Mix  
Activision and Blizzard:        
Online subscriptions* 1,357 26 1,230 28

 

* Revenue from online subscriptions consists of revenue from all World of Warcraft products, including subscriptions, boxed products, expansion packs, licensing royalties, and value-added services. It also includes revenues from Call of Duty Elite memberships.

 

It probably wouldn't be farfetched to assume that WoW stands for the majority of that revenue but it's still not "$4,5 billion". Anyway it's easier to just go to http://investor.activision.com/ and check their financial earnings than the half-assed attempt i made here.

Conclusion: Blizzard did not make $4,5 Billion in 2011. WoW did not generate $4,5 billion in net income in 2011. Subs are down, WoW is dying, the skies turns green, all is over and yada yada.

 

No one is saying that predicted revenue equals actual revenue. That would be absurd. This topic is about predicted revenue. In 2011 if I am not wrong Blizzard did not launch a single game? They are launching one of the most anticipated games in the history of gaming - Diablo 3. We are not talking about a crappy MMO launching in the MMO genre which no one gives a damn about. It's a fairly small segment compared to other segments of the gaming market. I mean face it guys the MMO market is crap :D

If they are launching Diablo 3 and an another title (be it MoP or SC2) I can see them raking in a lot more revenue than previous years. I am not sure if that article was about Activision Blizzard revenues but my guess would be that this is the case. 4.5 billion is too much revenue for a gaming company imo. 

 

Originally posted by m0lly

milking cows is what lizzard does nicely and in fact i dont believe even a majority of those who took the annual pass was intrested by diablo3, more or less they just wanted flying my little pony to pimp their toon already massive mount collection ;)

To be honest you might have a point there :) I remember when the annual pass was announced everybody in their forums posted how they couldn't wait to get their mount and secure a place in the MOP beta. It looked as if no one really cared about Diablo 3.
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