In a new blog post at the Final Fantasy XIV Lodestone, Producer and Director Naoki Yoshida issues the four words "Fun, Live, Reboot, and Rebuild" as the clarion call for the development team in 2011. He calls the final weeks of 2010 "tumultuous" but assures fans and players that the team is ready to hit the ground running in 2011 beginning with a Player's Poll.
As part of the new direction promised, we here on the development and management teams have adopted four new keywords for FINAL FANTASY XIV: fun, live, reboot, and rebuild. Forgive our translators if these buzzwords seem a bit cryptic or cliché, but I am using these English words as-is in the Japanese, and insisted they use the same words for a global resonance.
To get things rolling right away, I am asking for your cooperation with our FINAL FANTASY XIV Player's Poll the First—a brief questionnaire being issued to give you the players another means by which to have your voices heard.
Read more here.