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Exclusive Columns

Columnists - The Free Zone

Richard Aihoshi has been writing about MMOGs since the mid-1990s, always with a global perspective. He has observed the emergence and growth of the free to play business model from its early days in both hemispheres. This column runs each Monday.

An Intriguing Year for Free to Play

General -  Column Free Zone Columnist Richard Aihoshi writes this look back at the year 2009 from the perspective of the Free 2 Play side of the MMO business.Posted Dec 7, 2009 by Richard Aihoshi

Why Aren't MMOGs More Fun?

General -  Column

A simple yet important question is explored in the latest edition of Richard Aihoshi's weekly column.Posted Nov 30, 2009 by Richard Aihoshi

How Helpful Are MMOG Previews?

General -  Column columnist Richard Aihoshi writes this article asking how useful MMORPG previews really are when it comes to specific player tastes.Posted Nov 23, 2009 by Richard Aihoshi

How Useful Are Betas?

General -  Column Free Zone columnist Richard Aihoshi tackles the idea of beta testing and asks whether or not the development phase is as useful as has always been implied.Posted Nov 16, 2009 by Richard Aihoshi

And Now for Something Completely Different

General -  Column

Variety or the lack thereof is the topic of this week's column from Richard Aihoshi.Posted Nov 9, 2009 by Richard Aihoshi

A Developer's Shift to F2P

General -  Column Columnist Richard Aihoshi discusses the transition for one developer in particular in moving from a career working on subscription based MMOs and into the F2P sector of the industry.Posted Nov 2, 2009 by Richard Aihoshi

A Truly Annoying CS Sin

General -  Column

Richard Aioshi sets his sights this week on the customer service department and talks about failures that are easy and necessary to fix.Posted Oct 26, 2009 by Richard Aihoshi

What Makes Games Hardcore or Casual?

General -  Column

Richard Aioshi returns with his column this week, this time tackling the subject of hardcore vs. casual in the free to play market.Posted Oct 19, 2009 by Richard Aihoshi

Mixed Revenue Models

General -  Column

Richard Aihoshi returns this week with a column that looks at exploring mixed revenue models for our favorite MMOs.Posted Oct 12, 2009 by Richard Aihoshi

EA and Free to Play?

General -  Column

The biggest game company on the planet has been flirting with the free to play model. Aihoshi explores.Posted Oct 5, 2009 by Richard Aihoshi

FreeStyle and GSTAR

General -  Column

A big game show and a new sports MMORPG. Richard covers two topics at once this week.Posted Sep 28, 2009 by Richard Aihoshi

The Young Female Audience

General -  Column

A slew of games have been announced that are after a demographic not normally associated with MMOs. Aihoshi explores.Posted Sep 21, 2009 by Richard Aihoshi

Out of Sight, Out of Mind III: ChinaJoy

General -  Column

Richard Aioshi's Free Zone returns this week as the columnist discusses important F2P game shows and laments the lack of Western media coverage.Posted Sep 14, 2009 by Richard Aihoshi

Importing The Korean Portal

General -  Column

Korean games tend to be organized into portals, where multiple games are available under one banner. North American games are not. This week, Richard Aihoshi examines how this trend has been translated West.Posted Aug 31, 2009 by Richard Aihoshi

Expanding F2P To Other Platforms

General -  Column

Richard looks beyond PC games at other ways the free-to-play business model has worked its way into our gaming lives.Posted Aug 24, 2009 by Richard Aihoshi

Two Upcoming MMOs of Interest

General -  Column

Richard profiles two upcoming F2P MMOs of interest: Allods Online and Prius Online.Posted Aug 17, 2009 by Richard Aihoshi

The State of Sports MMOs

General -  Column

More and more game companies are combining sports with MMOs and most of these games are free-to-play. Richard Aihoshi digs deeper.Posted Aug 10, 2009 by Richard Aihoshi

Metrics With Matt Mihaly

General -  Column

The CEO of Sparkplay talks to Richard Aihoshi about metrics and what they do for MMOs.Posted Aug 3, 2009 by Richard Aihoshi

Some Wishful Thoughts on Better Disclosure

General -  Column

In this most recent column, Richard Aioshi tackles the questions of developers insist on providing players with virtually meaningless player number statistics rather than giving them something useful.Posted Jul 27, 2009 by Richard Aihoshi

Why Publishers Import Older MMOs

General -  Column

Many "new" free to play MMOs that arrive in North America have been out over seas for years. Aihoshi looks at why this happens in this week's column.Posted Jul 20, 2009 by Richard Aihoshi

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