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The Pub at MMORPG.COM  » Which MMO has the best in-game ads?

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23 posts found
  worldalpha

Novice Member

Joined: 11/03/11
Posts: 401

Working hard on WorldAlpha

 
OP  11/24/12 8:21:11 PM#1
I know this is about the equivalent of asking which dentist does the best root canals, but I have to ask it.  Which MMO game out there has the best forms of online advertising within the game.  Meaning it has ads, but they aren't intrusive, annoying, etc.  While doing a quick search, I see that Titan will have ingame ads.  To be clear I'm asking about games that advertise something within their games, not about games that have cool ads on other sites, like here at MMORPG. I really only know of one, but I'm sure there are others. I'm exploring this as a possible revenue stream, until things take off for me.   Let me know what you have seen out there.  Thanks.

Thanks,
Mike
Working on Social Strategy MMORTS (now Launched!) http://www.worldalpha.com

  Dauzqul

Spotlight Poster

Joined: 2/10/12
Posts: 1260

11/24/12 8:40:04 PM#2

I don't know who the best is, but I certainly know who is the worst: SWTOR.

 

SWTOR's compaign was horrid. It was in your face at every corner. It was so mainstream that it felt like the next Call of Duty. It was obvious that most of the money went into marketing.

SWTOR did another flop, too. They had the chance to campaign a "re-launch" if you will with their Free-to-Play option. Instead of generating hype via count-down or trying to make it appealing like a "Fresh Start" type thing, they just go, "oh... uh... you can play for free now".

 

 

The best adverstisement is no advertisment. Good products don't need to be advertised. If it's good, people will play it.

  worldalpha

Novice Member

Joined: 11/03/11
Posts: 401

Working hard on WorldAlpha

 
OP  11/24/12 9:00:22 PM#3
Again, I'm not looking for MMO that advertise.  I'm looking for MMO that have advertising within their games.   ie the advertise other games, products, etc within the actual gameplay.  Whether it be display ads, video ads, etc.

Thanks,
Mike
Working on Social Strategy MMORTS (now Launched!) http://www.worldalpha.com

  Grunty

Hard Core Member

Joined: 4/06/04
Posts: 6800

11/24/12 11:44:49 PM#4
Not a damn one of them. There is no game including MMOs than can have good ads in them. Any advertisement in a game is a piece of shit. Any ad in a game will always be a piece of shit.
  muffins89

Novice Member

Joined: 10/15/12
Posts: 1254

11/24/12 11:51:04 PM#5
i've never played an mmo with in-game advertisements.  i also don't think any company would buy ad space in an mmo.  not enough people play mmo's to make it worth the investment.   

I think the prostitute mod corrupted your game files man. -elhefen

  evilized

Elite Member

Joined: 10/02/11
Posts: 523

11/25/12 12:08:27 AM#6
I think Anarchy Online was doing this for a while. I haven't played in years though so I have no idea if they are still doing it. The playerbase is pretty small too so it probably wouldnt be a good investment. I can't really think of any others off hand.
  User Deleted
11/25/12 12:17:06 AM#7
Originally posted by mmoDAD

I don't know who the best is, but I certainly know who is the worst: SWTOR.

 

SWTOR's compaign was horrid. It was in your face at every corner. It was so mainstream that it felt like the next Call of Duty. It was obvious that most of the money went into marketing.

SWTOR did another flop, too. They had the chance to campaign a "re-launch" if you will with their Free-to-Play option. Instead of generating hype via count-down or trying to make it appealing like a "Fresh Start" type thing, they just go, "oh... uh... you can play for free now".

 

 

The best adverstisement is no advertisment. Good products don't need to be advertised. If it's good, people will play it.

How does this have anything to do with the OP question?

  User Deleted
11/25/12 12:18:33 AM#8
Originally posted by evilized
I think Anarchy Online was doing this for a while. I haven't played in years though so I have no idea if they are still doing it. The playerbase is pretty small too so it probably wouldnt be a good investment. I can't really think of any others off hand.

AO had a decent system.  Basically, any MMO set in present day or near future could pull off real-world advertisements.

  Purutzil

Elite Member

Joined: 10/02/11
Posts: 2844

The Critical Hit Pretzel!

11/25/12 12:20:44 AM#9
None really. One of the most inventive ways is to have them in game, taking advantage of billboards or other components to match them into the world. They are there but not intruding on your face. Still, if that happened I'd want it to match the theme (so basically modern or maybe futuristic) and the ads better be there in form to reduce what I have to pay for it, it shouldn't be an extra way to milk the player from more money outside having everything else other games offer.
  SuprGamerX

Apprentice Member

Joined: 1/05/09
Posts: 538

11/25/12 12:25:46 AM#10

 Best ads?  Most ads on this site are big boobed pixel sprites, the Devs think cleavage will make their garbage MMO 50 times better.  It's like a freaking ricer adding a 4 foot tall rear spoiler and a obnoxious loud cherry bomb thinking the car will magically increase by 700 horse power.   

 

 At least Blizzard gets it right by staying old school , orc vs human.  And honestly , at this point , the MMORPG universe is such a scrap yard at the moment that I wouldn't even mind heading into WoW.

  Castillle

Forum Bunny

Joined: 10/24/10
Posts: 2681

11/25/12 12:50:24 AM#11

I think the best one was "Order a pizza from in game"

 

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  Nightkin

Novice Member

Joined: 6/09/06
Posts: 49

End is not an "end" just the begining.

11/25/12 1:11:43 AM#12
Why should MMO-s advertise in game? Peoples are doing quests, killing each other in a fantasy/sci-fi/historical world not reading ads on the walls. They can put ads to their site but in game? Hell no! I never want to see adds in game. But they can do an option to their homepage; reading ads for item shop points.

  HeroEvermore

Apprentice Member

Joined: 1/07/09
Posts: 692

Banned 18 times and counting.

11/25/12 1:13:26 AM#13
The one with no ads obviously. No one wants popups in a game. Ill never play one that has that. EVER. FACT.

Hero Evermore
Guild Master of Dragonspine since 1982.
Playing Path of Exile and deeply in love with it.

  JimmyYO

Apprentice Member

Joined: 9/13/11
Posts: 541

11/25/12 1:17:50 AM#14
I feel like this thread is trying to trick me into cutting my own penis off.
  Classicstar

Advanced Member

Joined: 12/02/04
Posts: 2518

11/25/12 1:24:19 AM#15


Originally posted by SuprGamerX
 Best ads?  Most ads on this site are big boobed pixel sprites, the Devs think cleavage will make their garbage MMO 50 times better.  It's like a freaking ricer adding a 4 foot tall rear spoiler and a obnoxious loud cherry bomb thinking the car will magically increase by 700 horse power.   

 

 At least Blizzard gets it right by staying old school , orc vs human.  And honestly , at this point , the MMORPG universe is such a scrap yard at the moment that I wouldn't even mind heading into WoW.


Arenanet's Guild Wars 2 advertised there game with a robuust CHARR!

Blizzard with a PANDA:P

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  User Deleted
11/25/12 4:26:34 AM#16
Originally posted by JimmyYO
I feel like this thread is trying to trick me into cutting my own penis off.

you have a penis?

  JoeyMMO

Advanced Member

Joined: 10/09/11
Posts: 1326

To busy playing GW2 to post much around here... *shrug*

11/25/12 7:57:39 AM#17
Those that don't have them. I have yet to encounter any form of in-game advertising that doesn't want to make me quit. I'm not a fa of advertising in general and don't want adds in an MMO if I can avoid them.

  Icewhite

Made History

Joined: 7/11/11
Posts: 6495

Pink, it's like red but not quite.

11/25/12 8:03:13 AM#18

Are In-Game Ads even still an issue?

Was the Next Expected Big Thing before cash shops began to appear...but I thought advertisers were pulling out, after briefly trying it.  Results as enthusiastically promised were less than delivered.

Self-pity imprisons us in the walls of our own self-absorption. The whole world shrinks down to the size of our problem, and the more we dwell on it, the smaller we are and the larger the problem seems to grow.

  rawfox

Advanced Member

Joined: 12/03/09
Posts: 602

11/25/12 8:03:41 AM#19

Entropia Universe and  Anarchy Online came in mind ...

 

  dancingstar

Hard Core Member

Joined: 11/19/11
Posts: 277

11/25/12 8:30:46 AM#20
Originally posted by Icewhite

Are In-Game Ads even still an issue?

Was the Next Expected Big Thing before cash shops began to appear...but I thought advertisers were pulling out, after briefly trying it.  Results as enthusiastically promised were less than delivered.

This came up on the forums for The Secret World (which has billboards &c. in-game for in-universe companies and products, mostly connected with the omnipresent Orochi Group) & the general impression I got from the thread was that it would give neglegible extra income and potentially lose the game money by alienating players.

Besides AO, someone in that thread mentioned CoH (which I never played past the starter area) as trying it. Only game I ever saw it in was Syndicate Wars in the late 1990s which had ads for 2000AD comic and the video of Ghost in the Shell on animated billboards, those at least kind of fit the setting.

EDIT: added link to thread on TSW forum.

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