That one thing is EAs stock price. In 2009, EA's stock was just north of $60. It tanked with the rest of the market during the financial crisis. The market rebounded and EA's stock rebounded with it but not nearly to the same extent. The stock peaked in Oct 11 around $25 right after the launch of SWTOR. As of Fri,  the stock closed at $16.18- a drop  nearly 36%. Furthermore, this drop has ha been virtually straight down and happened while the broad market was rallying. In addition, the selling has been on heavy volume meaning institutional investors are bailing on EA.  These are the people who have the real numbers and they are not liking what they are seeing. Also, there are a fair number of people actively betting that EAs stock will fall further.

TOR may well be the end of EA or at least bring it to the brink of bankruptcy The chart patterns indicate that another large leg down is coming for EAs stock. This will make it even harder for them to borrow money at reasonable rates if they need to. Like the game or not, it may not be around for the long haul or at least that is what financial markets are betting on.

"TOR may well be the end of EA or at least bring it to the brink of bankruptcy  "

You make me laugh.  EA is huge and has a big stable of games.  Some investors might have left when ToR didnt turn out as big as WOW and offer the huge returned they were expecting but EA is far from dead or even bankrupt.  I'm not saying that ToR is doing well or even half as well as EA had hoped, I'm just saying its not the nail in EA's coffin you think it is.

You don't need to be a stock broker or follow the stock market to know that SWTOR is fail. All you need to do is just play it to realize that.

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Originally posted by LydarSynn
That one thing is EAs stock price. In 2009, EA's stock was just north of $60. It tanked with the rest of the market during the financial crisis. The market rebounded and EA's stock rebounded with it but not nearly to the same extent. The stock peaked in Oct 11 around $25 right after the launch of SWTOR. As of Fri,  the stock closed at $16.18- a drop  nearly 36%. Furthermore, this drop has ha been virtually straight down and happened while the broad market was rallying. In addition, the selling has been on heavy volume meaning institutional investors are bailing on EA.  These are the people who have the real numbers and they are not liking what they are seeing. Also, there are a fair number of people actively betting that EAs stock will fall further.
TOR may well be the end of EA or at least bring it to the brink of bankruptcy The chart patterns indicate that another large leg down is coming for EAs stock. This will make it even harder for them to borrow money at reasonable rates if they need to. Like the game or not, it may not be around for the long haul or at least that is what financial markets are betting on.

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The game released in december not october. Swtor is bleeding subs fast and one can see that by the dozens of dead servers. Not sure about stocks but by august bioware will have to swallow pride and their huge egos will take a blow...they will have to merge servers/close servers down. They are not cut out for an mmo. EA will be fine. They survived Warhammers plummet they will survive TORTANIC too.

Doubt they will go bankrupt and so far they keep surviving all the many other bad press issues they have. However, squandering the Star Wars IP with $200+ million they are going to have a sizable wart on their nose. Only thing about it is with all their other warts, TOR will just blend in even if it's their most costly.

Its funny how you bring up TOR and completely ignore everything else gone wrong for EA since the release of TOR. TOR may play apart but its in no way the main reason EA is struggling right now.

/deleted post because its responding to something so unconnected to ingame activity, its laughable.

Originally posted by musicmann

You don't need to be a stock broker or follow the stock market to know that SWTOR is fail. All you need to do is just play it to realize that.

Yeah man, or just ask the million + players that play it.  Amirite?  

EA has so many succesfull game projects, that bring them so much money, that even if SWTOR did cost 700 mil, and they subs are below 200 000, they are still be doing fine, and nowhere near bankruptcy.

Battlefield 3, Fifa, Sims, ME3, and much more coming out. SWTOR is only a portion of their portfolio... Even if they would sell single copy of SWTOR, i think they would still feel alright.

2012: Forget what the game is like, how is their stock holding up?

the only funny thng about this thread is the op joined in 2003 and is still clueless as to how huge EA really is. It doesn't take a genious to realize a couple failed MMOs will bring down EA. If it was that bad EA would have forced WAR to go f2p a long time ago to help generate more revenue.

Companies that bad internal beta testers will turn the game into a crap.

SWTOR might not be a good game, but it certainly isn't a bad one.

It has nearly 2million subs so it's doing allright considering how much BS bioware has pulled off in the past months. They aren't going to beat WoW which was their original plan but they are surely surviving and making profit.

Saying SWTOR is a fail just shows how very little you know :j

Originally posted by GoldenArrow

SWTOR might not be a good game, but it certainly isn't a bad one.

It has nearly 2million subs so it's doing allright considering how much BS bioware has pulled off in the past months. They aren't going to beat WoW which was their original plan but they are surely surviving and making profit.

Saying SWTOR is a fail just shows how very little you know :j

i doubt swtor has anywhere close to 2m subs. I'd say more along the lines of 1m and thats being really generous. They could however pull a blizzard and get the game localized in japan, korea, and china then pull in more players that way for PR purposes. I'm not sure how huge star wars is in china and Japan but I think it could be a hit in korea.

Originally posted by synn

i doubt swtor has anywhere close to 2m subs. I'd say more along the lines of 1m and thats being really generous. They could however pull a blizzard and get the game localized in japan, korea, and china then pull in more players that way for PR purposes. I'm not sure how huge star wars is in china and Japan but I think it could be a hit in korea.

Trust me, most people who would buy SWTOR in japan or china, already know what SWTOR is, and I doubt that they would sell more than ~300k copies in both contries.

Originally posted by RefMinor

Originally posted by GoldenArrow

SWTOR might not be a good game, but it certainly isn't a bad one.

It has nearly 2million subs so it's doing allright considering how much BS bioware has pulled off in the past months. They aren't going to beat WoW which was their original plan but they are surely surviving and making profit.

Saying SWTOR is a fail just shows how very little you know :j

 2m subs, ROFL

    Again RefMinor, prove otherwise or admit to trolling.  I also believe this game does not have 2 million subscribers, but since I can not prove it, I will not scoff at someone else saying it does.  I will however laugh my butt off at you for laughing at someone for making an unlikely claim that he/she can't prove, when you can not prove them wrong either.  Seems to me that in this situation, you are the bigger fool.

    As for the OP.  Almost all of the gaming industry has taken a HUGE hit on the stock market.  A lot of that is due to the fact that less people working means less discretionary funds to buy games with when you need the money for things like food.  Less sales go on to mean bad investment opportunity.  Bad investment means that stock prices plumment.  Since the people most likely to be investing large amounts of money are also looking for the greatest returns, you will not see a big jump in gaming company stock prices until a LOT more people are working again.

Originally posted by GMan3

Originally posted by RefMinor

Originally posted by GoldenArrow

SWTOR might not be a good game, but it certainly isn't a bad one.

It has nearly 2million subs so it's doing allright considering how much BS bioware has pulled off in the past months. They aren't going to beat WoW which was their original plan but they are surely surviving and making profit.

Saying SWTOR is a fail just shows how very little you know :j

 2m subs, ROFL

    Again RefMinor, prove otherwise or admit to trolling.  I also believe this game does not have 2 million subscribers, but since I can not prove it, I will not scoff at someone else saying it does.  I will however laugh my butt off at you for laughing at someone for making an unlikely claim that he/she can't prove, when you can not prove them wrong either.  Seems to me that in this situation, you are the bigger fool.

    As for the OP.  Almost all of the gaming industry has taken a HUGE hit on the stock market.  A lot of that is due to the fact that less people working means less discretionary funds to buy games with when you need the money for things like food.  Less sales go on to mean bad investment opportunity.  Bad investment means that stock prices plumment.  Since the people most likely to be investing large amounts of money are also looking for the greatest returns, you will not see a big jump in gaming company stock prices until a LOT more people are working again.

Originally posted by GMan3

Originally posted by RefMinor

Originally posted by GoldenArrow

SWTOR might not be a good game, but it certainly isn't a bad one.

It has nearly 2million subs so it's doing allright considering how much BS bioware has pulled off in the past months. They aren't going to beat WoW which was their original plan but they are surely surviving and making profit.

Saying SWTOR is a fail just shows how very little you know :j

 2m subs, ROFL

    Again RefMinor, prove otherwise or admit to trolling.  I also believe this game does not have 2 million subscribers, but since I can not prove it, I will not scoff at someone else saying it does.  I will however laugh my butt off at you for laughing at someone for making an unlikely claim that he/she can't prove, when you can not prove them wrong either.  Seems to me that in this situation, you are the bigger fool.

    As for the OP.  Almost all of the gaming industry has taken a HUGE hit on the stock market.  A lot of that is due to the fact that less people working means less discretionary funds to buy games with when you need the money for things like food.  Less sales go on to mean bad investment opportunity.  Bad investment means that stock prices plumment.  Since the people most likely to be investing large amounts of money are also looking for the greatest returns, you will not see a big jump in gaming company stock prices until a LOT more people are working again.