ohhhhhh,

 lets not forget that well over 78% of female toons are actually guys lol, you know, because they want something good to look at while they are grinding xp lol

Originally posted by Sevorin72

 There were just too many replies to read all, I am just going to add my 2 cents. If it was previously posted I apologize.

 

 While I agree with the article, I must disagree with the idea that one of the reasons women don't pick up the games and play is because of the image of the scantly clad lady on the cover. I mean, have you ever seen every cosmopolitan? Or hell the entire magazine rack in a check out line? All of them marketing to women. I know of no men that buy (but know of a few who have been known to look twice including yours truly).

 

 And on another note, thanks for ruining my perception of Angelina Jolie in Tomb Raider. Falsies? My fantasies have been shattered.

Quoted for truth.

Most of the women's magazines I see while waiting in the check-out line are graced with sexy, often scantily clad, women.  Sometimes they are accompanied by a man.  Magazines about women's fitness and health are no exceptions.

Men's magazines, which one can usually finds in the out-of-the-way magazine rack, have a variety of covers.  Many are decorated with guns or cars.  Some are blessed with eye-catching cleavage.  Others sport shirtless men.

The only beefcake marketing I regulary see is on the covers of "Romance Novels".  But these hairless studs are typically accompanied by cheesecake, in some state of passionate undress.

Catching a man's eye is, quite simply, a geometry problem: curves and lines.  Women's eyes are a bit more complicated: eyes, smiles, hair, no hair, codpiece, glutes, big muscles, slender, macho, effeminate, shirtless, tux, hyped or plain.  It's no wonder that gaming companies go for the easy cue of cleavage marketing.  It may even catch a few women's eyes as well.

Just for giggles I looked up a issue of Cosmopolitan Magazine. Here are the headlines...

-------------------------

BAD GIRL SEX

THE SEXY ASS WORKOUT

ONE QUESTION NO GUY CAN RESIST

SEX PANIC

THE 26 BEST BEAUTY PRODUCTS

WHAT 81% OF MEN EXPECT ON THE FIRST DATE

HOW SHE OUTSMARTED A BRUTAL RAPIST

--------------------------

With a picture of Megan Fox and her tits popping out of a small dress on the cover page.

So just from a basic observation... guys are interested in breasts, and women are interested in sex.

Go look at a magazine rack, right now... and tell me that the majority of magazines for women aren't focused on sex. The rest that aren't talking about sex like a BradyGames Strategy guide, are telling women what they should look like, and how to do it... usually to attract men.

Sex sells for BOTH genders, dear... guys like eye candy, women want updated tactical manuals on how to please guys.

Well boobs sell games

Originally posted by Lansid

Just for giggles I looked up a issue of Cosmopolitan Magazine. Here are the headlines...

-------------------------

BAD GIRL SEX

THE SEXY ASS WORKOUT

ONE QUESTION NO GUY CAN RESIST

SEX PANIC

THE 26 BEST BEAUTY PRODUCTS

WHAT 81% OF MEN EXPECT ON THE FIRST DATE

HOW SHE OUTSMARTED A BRUTAL RAPIST

--------------------------

With a picture of Megan Fox and her tits popping out of a small dress on the cover page.

So just from a basic observation... guys are interested in breasts, and women are interested in sex.

Go look at a magazine rack, right now... and tell me that the majority of magazines for women aren't focused on sex. The rest that aren't talking about sex like a BradyGames Strategy guide, are telling women what they should look like, and how to do it... usually to attract men.

Sex sells for BOTH genders, dear... guys like eye candy, women want updated tactical manuals on how to please guys.

 

 

Actually a much more well thought and documented post than the OP ;)

Fantasy consumers have been confronted with boobs long before the MMO genre, with Frank Frazetta being the most well known and prolific.

You can back even further than the 60s to find boobs in fantasy marketing. Hell, there's always been a decent amount of cleavage on the covers of women's romance novels as well.