The best part about being a gamer and a Football fan is breaking stereotypes. I have been both for years a hardcore gamer and a NY Giants fan. Yes I know they are out of the playoffs and had a rough run at the end of the season, but I am not here to talk about that. I am here to talk about how things have changed over the years and we are now seeing video games pick up commercial spots during NFL games.
Many times football and gaming are not something you can use or say in the same sentence, but lately and this year especially we are seeing more and more games reach out to new audiences and the newer fan base of football may be picking up their games to play against the hardcore of us all.
Both World of Warcraft and DC Universe have now shown commercials on TV during major NFL games. This might translate into an eventual Super Bowl commercial for an MMO. Yesterday while watching the Jets and Patriots game it was great to see a DC Universe commercial pop up. Working with the DC Universe team on coverage and playing the game made me happy to see it on TV during one of my favorite sports.
I have talked about how gaming continues to become more accepted in popular culture and while this generation still uses the terms nerd or geek, eventually these stereotypes will go away and gaming, comics, anime, etc. will just become normal. This is not happening any time soon, but if you were living back in the 1980s and saw a Dungeons & Dragons commercial come on during a football game, I think everyone would be in shock.
That shock is gone and the more we get games into pop culture, the more we will see bigger audiences and fans stepping into virtual worlds to battle it out. That is never bad and will keep our market alive for a long time to come.