You just bought a really nice game that you think you would enjoy for a few weeks and months to come. Then they announce additional content to your game that for only a few bucks more you'd get a nice shiny castle, a new henchmen, or a suit of armor or two and a couple of magical abilities that you would otherwise never gain while playing the game normally. It seems DLCs (downloadable content) are becoming more pervasive in the gaming industry. Just a few bucks more for that little shiny. Is our gaming industry becoming one which relies on shiny things to sell their game ? I mean there's absolutely nothing wrong with offering a little more content for a few more bucks but selling a game shouldn't rely too much on offering shiny things to it's fans.
Cartoon source: Penny Arcade