Are you a whale or a fail?
FTP and BTP games are slaves to the whales. Whales are the players that drop big dollas in the game they frequent. I assume most whales are fairly wealthy players with money to toss around like Dana White playin some Black Jack. They keep your game alive. They are the ones that fund your MMO. One spending spree by a whale makes up for 666 of the rest of you freeloading FTPers.
As a result, MMO companies understandably bend themselves to the will of the Whale. They have to. Retain whale-keep game going, lose whale, game has no funds, game must die. It’s the sad thing that keeps SWTOR propped up and looking successful in spite of itself. SWTOR has Star Wars fans. Star Wars fans, as documented, HAVE to buy EVERYTHING Star Wars. Put out any product, no matter how poor, but have the SW IP and fans will throw money at you because; Star Wars. How else could something as terribad as SWTOR, or EPs I-III ever make money? We HAVE to. Star Wars fans gotten taken advantage of more than Indiana Jones himself for cryin out loud! How can I be so sure? The craploads of money I’ve spent on way too much Star Wars stuff thats how! (FYI rumor is the new one will be about the old crew then transition to their kids in the sequel, OMFG can’t wait to see the gang back in action one last time!!!)
Back onto FTP before my e-rage swallows me like a whale a new cosmetic item. When you have a controlling minority dictating the direction of your games bad things will come (see oligarchy and plutocracy). When power rests with the few they do what is best for them (and who wouldn't) and as a result the majority began to suffer. It’s not some evil intention, it’s just human nature. If you don’t design for them, you are out of a job! Soon the devs begin to make your MMO so specifically appealing that the rest of the players lose interest. They figure out that you aren’t investing in them or their requests and they move onto the next FTP.
Fortunately (also very Murican) is choice. Choice matters. Choice changes. Choice dictates. MMO X no longer gives a blank about what you want, so you can choose to move onto MMO Y. MMO Y follows the same path so you move onto Z but the reality is at the end of the day it’s your own fault you cheap SOB! If you had shunned the FREE model companies wouldn’t have ran with it, whales wouldn’t matter, and we would all be happily paying $15 a month for equality.
What was my point...oh yeah, FTP sounds too good to be true because it is. You are sacrificing a game made from the equality of a flat fee per month to appeal to all of its subscribers for a game that only cares about the top 3% of big spenders. Ask yourself, is $15 a month worth having a say in the game I love? Is it worth it to keep the MMO I love pure and focused on the greater good and benefit of the whole rather than the few? IMO $15 for consumer equality is a heck of a deal.