Every serious player eventually hits level 40. Some take longer than others, but they all face the challenge of saving up for a mount. This is a milestone in your character's life, as it will make overland travel much easier. I think that people should see both sides of the argument of the value of mounts. When you hit level 40, and you aren't prepared, mounts can be a killer grind. At the same time, it gives you a goal, and a sense of achievement when you do get a mount.. I have already bought my mount, and am about half-way to getting the 81 gold needed for the training. I have waived buying new weapons and training for the time being, and have to keep myself from lending my friend money.. Other than that, saving up isn't too hard. Agian on the other hand, This saving is difficult, and very time consuming. I am on the side of buying mounts. Sure, my travel form increases my speed by forty percent,, the mount only increases it by ten more percent, but I think that riding around on my mount makes me look better than just going around in travel form, because it coul be any level 30 nooblet in travel form, but people know you are good (or a gold buying cheater) when you ride your mount along.