I'll admit it, I'm a sucker for in game holidays. It doesn't matter what it is or how I feel about it in real life, I get giddy thinking of the next in game holiday fun.
Valentine's Day if obviously the next "holiday". Not that I consider it a holiday. Nor do I really celebrate in real life. Shouldn't love be celebrated every day? My man does not get me flowers or candy, and I wouldn't have it any other way. But I digress....
Stepping into a MMO on Valentine's Day...now that is a different story!!! My house fills with roses and silly hearts. Running the new quests and doing frivilous things instead of actually finishing the tasks that I have already agreed to.
It's a gaming distraction within a game. A break from questing and killing in the normal fashion, and a chance to do a few limited time things and grab some items that may not be available again. Christmas is usually the best holiday, but so many games now implement other holidays (and new game lore based ones) that it is a treat.
Not everyone feels this way, I know. I have some friends that are oblivious to in game events, but these small things really do excite me and make me excited for certain game updates.
Maybe it's just cause I"m a girl :P LOL